Last night, GROHE, the world leading German
manufacturer in sanitary fittings, and The American
University in Dubai (AUD) celebrated the official signing
of their memorandum of understanding (MOU) at an exclusive event at
AUD’s campus.
This year saw GROHE and AUD partner together on the University’s
2016 Spring Semester Wellness and Spa Course– an advanced Interior
Design course focusing on wellness centers analysis, planning and
design.
The event also celebrated the culmination and winner of the “WATER
& SAND” Design Atelier a collaboration between GROHE, AUD, and
ALSERKAL Cultural Foundation. During the unique design atelier,
also part of the Wellness and Spa course, students developed a
wellness project located in a wind tower house in the cultural area
of Al Fahidi District- Dubai using a GROHE Spa range. Prof. Albert
S. Fakhoury and Interior Design Professors Annamaria Lambri and
Jasmine Shahin led students through this challenging and exciting
journey alongside Ms. Lina Varytimidou, Director PR and Head of
GROHE SPA in the East Mediterranean, Middle East & Africa who
played an instrumental role in this collaboration.
The official event was attended by GROHE senior spokespeople
including by Mr. Simon G. Shaya, the General
Manager and President for East Mediterranean, Middle East, and
Africa, Antoine Khalife, Vice President for
Levant and GCC, Lina Varytimidou, Director of PR
and Head of GROHE SPA and Firas Ibrahim, Sales
Director Projects-Gulf.
From AUD, in attendance were AUD senior spokespeople including the
President Dr. Lance De Masi, AUD’s Provost Dr. Jihad S.
Nader, the School of Architecture, Art and Design Dean,
Dr. Nabyl Chenaf, the Chair of the Interior Design Department,
Prof. Albert Fakhoury, and the Director of External Relations, Mrs.
Peggy Awad.
Students from the Wellness and Spa Course attended the MOU signing
event and were awarded certificates for their work and efforts
during the course. The overall winner of the final assignment was
announced, and Maha Haya was given the grand prize of a highly
competitive internship at the GROHE office in Dubai.
President De Masi opened the event with a welcome speech where he
emphasized the successes of the relationship with GROHE, and the
importance of the signing of the Memorandum of Understanding (MOU)
between GROHE and AUD. He continued to highlight the strong value
exchange for both partners and most importantly, the
students.
During the event, guests were also given the opportunity to view
the student’s’ work which was displayed alongside GROHE’s latest
and flagship products.