GROHE and H.A Sharbatly Foundation ‘Turn Water into Food’ This
Jeddah, Saudi Arabia – June, 2015: GROHE, the
world leading German manufacturer in sanitary fittings partnered
once again with H.A Sharbatly Foundation ahead of the holy month of
Ramadan to ‘Turn water into Food’ part of GROHE Water for Life
The initiative, part of GROHE's global water conservation program
Watercare, is a continuity of the Green Mosque program conducted in
2014 with the Sharbatly Foundation whereby the 3460 liters of water
saved at the mosque were converted into 346 boxes of food and
distributed to families in the greatest need; literally ‘turning
water into food’.
‘Grohe is on a global mission to help reduce average water
consumption rates year on year; not only through our advanced
product technologies but also through awareness campaigns to change
mind-sets and habits. These efforts are especially relevant in
Saudi Arabia where the amount of fresh water consumption per capita
is double that of the world’s average; while at the same time being
situated in one of the world’s driest regions”, said Antoine
Khalife, Grohe VP for the Levant and Gulf. “Together with the
Sharabatly Foundation, we hope to increase public awareness when it
comes to water conservation techniques and to secure the future of
this precious natural resource”.
‘Turn water into Food’ builds on the Foundation’s Ramadan Food
Distribution Program that provides food for fasting worshippers,
throughout the holy month of Ramadan at the mosques.
“The collaboration between GROHE and the Sharbatly Foundation
proved to be highly successful and consequently we have decided to
further our relationship”, said Sayed Ibrahim Hassan Sharbatly,
Vice President of the Board of Trustees at Hassan Abbas Sharbatly
foundation for Community Service. “This holistic program, created
specifically to save natural resources but also provided food for
the people in need, has two levels of success that reflects the
true meaning of Ramadan and makes the program worthy”.
The ‘Green Mosque’ initiative, launched in the Middle East in 2009,
is part of GROHE’s global WaterCare campaign, which seeks to
increase public awareness about water conservation techniques and
to secure the future of this precious natural resource. In 2014
GROHE in association with H.A Sharbatly Foundation installed 40
environmentally-friendly self-closing faucets in the ablution rooms
inside mosques run by the NGO.
GROHE supports local communities wherever possible, and as part of
the GROHE WaterCare campaign – the more you save, the more you
enjoy – GROHE is aiming to increase awareness of water consumption
and conservation possibilities across the region.
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